Telegram Ad Price Calculator
Estimate what your channel can charge per sponsored post from avg views and niche.
Ad price estimator
Use your channel's real average post views (the analyzer tool shows it). Sponsors pay for views, not subscribers.
How this calculator works
Telegram channel ads are priced per view, not per subscriber: a sponsor buys the reach a post actually gets, so the base metric is your average post views. The calculator multiplies views per 1,000 by a CPM range for your niche; crypto and finance audiences command premium CPMs, entertainment skews lower.
Monthly potential multiplies the per-post range by your ad cadence. Most channels cap sponsored posts around 2 to 5 per week to protect engagement; heavier cadence usually erodes views and with them the price you can charge.
Treat the output as a starting range for your ad sheet or exchange listing. Real deals also price the placement terms: how long the post stays in the top slot, whether it is pinned, and when it is deleted (the common 1/24 and 2/48 formats).
Frequently asked questions
How much does a Telegram ad post cost?
Market CPMs in 2026 typically run $2 to $25 per 1,000 post views depending on niche: a 10,000-view crypto channel can charge roughly $80 to $250 per post, while entertainment channels of the same reach price lower.
Why price by views instead of subscribers?
Subscriber counts are easy to inflate and many subscribers never see a given post. Sponsors and ad exchanges therefore price on average post views, which reflect the reach an ad will actually get.
What do 1/24 and 2/48 mean in Telegram ads?
Placement formats: the post holds the top slot for 1 hour and stays in the feed for 24 hours, or 2 hours top and 48 in feed. Longer placements price higher than the base per-post rate.
How do I find my average post views?
Open your channel's post history and average the view counters of recent posts, or run the channel through our free Telegram analyzer, which computes it for you.