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YouTube Shorts RPM Calculator

Estimate YouTube Shorts earnings from monthly views and RPM, monthly and yearly.

YouTube Shorts RPM calculator

Know your Shorts RPM from YouTube Studio? Enter it to override the estimate.

How Shorts earnings are estimated

YouTube Shorts monetize from a shared Shorts Feed ad pool rather than per-video AdSense. YouTube allocates part of that pool to creators (roughly 45% of the revenue attributed to Shorts ads) and splits it by each creator's share of total Shorts views. The practical result is an effective RPM, revenue per 1,000 views, that is much lower than long-form video.

This calculator multiplies your monthly Shorts views by an RPM. If you know your own Shorts RPM from YouTube Studio, enter it for an exact figure. Otherwise it uses a rule-of-thumb RPM range based on where most of your viewers watch, since audience geography is the biggest driver of ad rates.

Every figure is an estimate. Real Shorts RPM commonly lands between one and ten cents per 1,000 views and moves with seasonality (lower in January, higher toward the end of the year), the mix of monetized versus non-monetized views, and how many of your views come from higher-paying regions.

Frequently asked questions

What RPM do YouTube Shorts pay?

Effective Shorts RPM is typically a few cents per 1,000 views, far below long-form RPMs. It varies mainly by audience region and season. Your own number in YouTube Studio is the most accurate input.

Why are Shorts RPMs so low compared to long videos?

Shorts share a single ad pool spread across enormous view volume, and creators receive a fixed portion of it. Long-form videos run their own ads with higher per-view economics, so their RPM is many times larger.

Should I use my own RPM or the preset?

Use your own RPM from YouTube Studio if you have it; it reflects your exact audience and ad mix. The presets are only a starting estimate for creators who are not yet monetized or do not know their number.

Does this include long-form or sponsorship income?

No. This tool estimates only the Shorts ad-pool share. Long-form AdSense and brand sponsorships are separate; use the YouTube Money Calculator for those.

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